Continuing its phenomenal growth rate, Instagram has crossed the magic figure of 1 billion monthly users and consolidated its position as one of the most powerful social media platforms for marketers.
Influencer marketing is a relatively new trend shaping marketing in different ways. Rather than invade consumers’ privacy and compel them to buy through persuasion, it takes a subtler approach of influence.
Influencer marketing has proven to be more than a flash in the pan. It has come to stay. With a sizable popularity within certain circles, influencers command attention and drive meaningful conversations on social media.
If you own a business, and it doesn’t have a social media presence, someone must have suggested you to establish one during this week. While it may have seemed a fad at the beginning, social media is here to stay. Moreover, since, regardless of your niche, your audience is present on these platforms, and are […]
The dynamic of social media marketing changes at different times. For the holiday, things switch up to the fun part. There’s a race among retailers to meet up with the high consumer demand. The holiday atmosphere plays a big role in the consumer online behavior. Your social media marketing campaign is more effective when it […]