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5 Ways to Engage Millennials with Your Content Marketing

5 Ways to Engage Millennials with Your Content Marketing

Majority of Millennials are just coming into their own, settling in their chosen career or business. The independence they longed for is now in their hands. With this independence come the resources to meet their needs. Hence, the millennial market is profitable to marketers especially as they are currently the largest generation.

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4 Content Optimization Rules You Can’t Afford to Miss

4 Content Optimization Rules You Can’t Afford to Miss

Online contents aren’t written for personal consumption. They are published on the web for people to see them. But with millions of contents published every day, there’s no guarantee that the piece you spent so much time and resources to put together will see the light of day. Rather than leaving it to fate, you […]

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4 Ways to Scale Your Content Marketing with Blog Outsourcing

4 Ways to Scale Your Content Marketing with Blog Outsourcing

Content drives conversations in digital marketing. You give prospects something to think of and talk about. A brand that keeps its lips sealed is as good as dead. Consumers will be engrossed with other brands, forgetting its existence.

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4 Ways to Minimize Your Content Marketing Budget Without Compromising Your Standards

4 Ways to Minimize Your Content Marketing Budget Without Compromising Your Standards

With an estimated 50 billion-dollar revenue in 2019, the content marketing industry is lucrative. The reason behind this isn’t farfetched. Businesses are adopting content marketing more than ever. It’s no longer an addendum in marketing strategies, but part of the original plan.

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5 Content Marketing Trends for the New Year

5 Content Marketing Trends for the New Year

Consumers are no longer in the back seat in the marketing mix. They are taking front row seats, influencing the outcomes of product promotions. With the intrusion of advertising being resisted with several online ad-blocking software, there’s no better way to pander to the consumer’s emotions online than through content marketing.

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Is Your Content Marketing Strategy Holiday-Friendly?

Is Your Content Marketing Strategy Holiday-Friendly?

A marketer’s worst nightmare in the holiday is fierce competition. Everyone puts their best foot forward, blurring the lines for the next person. Content marketing helps brands to beat the competition by connecting with their audience in relatable ways.

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6 Ways Financial Advisors Can Take Advantage of Content Marketing

6 Ways Financial Advisors Can Take Advantage of Content Marketing

If you are a financial advisor willing to take advantage of content marketing, the first thing you need to focus on is the information. Why do people read content?

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How to Create Awesome Content That Attracts Quality Links and Improves Ranking on SERPs

How to Create Awesome Content That Attracts Quality Links and Improves Ranking on SERPs

Content tops the numerous ranking factors that determine the SERP of a site. Not just any kind of content, but unique and informative. With great content, you can reach the audience on social networks, and thus, expose your business. In return, you will earn some quality backlinks. Moreover, by providing helpful information to readers, you […]

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5 Ways To Get More Eyes On Your Blog Content

5 Ways To Get More Eyes On Your Blog Content

That eureka moment when you get a great idea for your next blog content is mind-blowing. Your fingers begin to itch in anticipation of hitting the letters on your keyboard. Not only do you get to share this amazing idea with your readers, it will also avail your blog a new window for traffic.

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4 Signs Of A Broken Content Marketing Strategy

4 Signs Of A Broken Content Marketing Strategy

It’s no longer news that content is king. The bone of contention is how to create an effective content marketing strategy that engages prospects and generates leads. People love to buy but hate being sold to. The invasive all-in-your-face marketing antics of today is to blame for this guarded attitude of consumers toward marketing.

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