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How Small Businesses Should Use Content Marketing to Increase Local Credibility

How Small Businesses Should Use Content Marketing to Increase Local Credibility

Successful businesses today enjoy a robust online presence, and they see their reach increase almost daily. That’s proof of a well-designed online strategy. What got them here? Is it luck? Is it money? The answer is an unequivocal no. Yes, some say luck is involved in any successful venture. The truth is, however, no amount […]

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5 Tips for a Successful Ecommerce Strategy

5 Tips for a Successful Ecommerce Strategy

The eCommerce industry is booming around the world, as attested by the growth in popularity and market value in recent years. With the value of the industry expected to exceed 4.8 trillion US dollars by 2021, it’s no surprise that eCommerce stores are popping up at every corner, as the aspiring entrepreneurs are hoping to […]

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Why Effective Marketing Requires Strong Onsite Content

Why Effective Marketing Requires Strong Onsite Content

Onsite content is vital to an effective marketing strategy, especially a strategy centered on content marketing. It provides a base of knowledge to reference, proving you are an authority in your industry. It affects everything from posts on other websites regarding your company to social media engagement. Let’s dig deeper into why onsite content is […]

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Complete Guide: Blogging Tips For Successful Email Marketing

Complete Guide: Blogging Tips For Successful Email Marketing

With a business, there’s a product or service offered on a website. This amplifies the number of opportunitiesto reach the website, seek out desired products and/or sign up on a mailing list. However, when the main purpose for a site revolves around blogging, email marketing both become more difficult and more essential. When a websites […]

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How Effective Visuals Can Boost Your Site Traffic

How Effective Visuals Can Boost Your Site Traffic

When we talk about site traffic, often the conversation turns to the technical aspects of your site that can either go wrong or be improved. You would be forgiven for focusing on your appearance in search engines and thinking outside the site itself because traffic is about getting found, right? Well, yes, but what the […]

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How to Scale your E-commerce Business with Amazon Tools

How to Scale your E-commerce Business with Amazon Tools

E-commerce is huge in today’s business and economic stage. Marketers are always on their heels on how to keep their client’s e-commerce businesses at the top of the food chain. Amazon and Alibaba both take the lead in the share of e-commerce domination, with both of them commanding a whopping $1.1 trillion. This makes running […]

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Future Trends in Marketing & Market Research

Future Trends in Marketing & Market Research

The future of marketing and market research depends on technology. From maintaining a blog to displaying products in a virtual reality and using big data for prediction, technology will guide how marketing changes. Let’s look toward the horizon and see what the future holds. 1. Outsourcing Blog Posts It’s baffling how many companies lack a […]

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The Ultimate List: Top Authority Blogs That Accept Marriage Guest Posts

The Ultimate List: Top Authority Blogs That Accept Marriage Guest Posts

When you’re looking out for opportunities to grow your online presence, guest blogging definitely ranks as a top strategy. When seeking guest blogging opportunities, your area of focus may be outside well-known niches. Think of a niche such as marriage and relationship counseling. Coming across high-quality blogs in such verticals may pose more difficult than […]

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5 Tips For Brand Image Marketing and Visibility

5 Tips For Brand Image Marketing and Visibility

In today’s business world, the image is everything. In many cases, your brand’s image is the first impression your company gives to potential customers. And, as marketers know, first impressions can make or break a conversion. A question you should always consider is, is your company image costing you sales? It is imperative that your […]

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Artificial Intelligence and M-Commerce: How Consumer Trends Are Being Shaped

Artificial Intelligence and M-Commerce: How Consumer Trends Are Being Shaped

Brands today are harnessing the power of mobile app development in a bid to adjust to the new shift being fueled by Artificial Intelligence (AI) that has slowly engulfed users of smartphones. While the AI industry is $735 billion strong today, mobile commerce is equally promising, touching nearly $460 billion. The potential is huge. There […]

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