A successful email marketing campaign is marketing gold. You are speaking to prospects who already have purchased or used your product, and your conversion rates should be pretty high — at least in theory.
Since the inception of e-commerce, many businesses have capitalized on this opportunity as these online platforms have become a solid revenue stream for businesses of all sizes and shapes.
If you aren’t creating mobile-friendly content for your website, you’re essentially hanging an “out of business” sign to the majority of your customers. According to a number of studies, the majority of online activities – from online searches to major purchases – are now performed using mobile devices. Most inbound traffic in the U.S. is […]
E-commerce websites today cannot neglect the importance of SEO for their businesses. One of the latest studies revealed that 88% of consumers research for the product online before making the purchase. It means that your profits depend directly on your online visibility. And you need to make sure that they easily find your product, click […]
In today’s ever-changing digital world, it’s becoming more and more necessary for marketers to wear multiple hats, including but certainly not limited to: social media wizard, compelling storyteller and data analyst. However, whilst it all sounds great in theory, the truth of the matter is that no one single person can possess all of the […]
“If your business is not on the internet, then your business will be out of business.” it is one of the most famous quotations by Bill Gates. According to facts and figures, more than 55% of customers don’t trust a business if it doesn’t have a website.
Roland Frasier, a business growth strategist, has an exceptional approach to scaling business. As a Digital Marketing leader, and CEO of War Room Mastermind, he knows about the Internet marketing world.
Before, artificial intelligence (AI) was nothing beyond a movie plot (A.I Artificial Intelligence, 2001). It has since been quite a buzzword. No one thought it would jump-start industry projects like Apple’s smart personal assistant, Siri, and Amazon’s refined machine-learning algorithm that accurately suggests Product Recommendations based on consumer behavior. As it turns out, that was […]