Email: info@effectiveinboundmarketing.com

Author: Chris Odogwu

How to Use Your Content in Building Social Proof

How to Use Your Content in Building Social Proof

It isn’t totally up to a brand to determine how cool it is. Other people’s opinions matter too. Consumers are interested in what audiences think of brands. Chances of many people being wrong are slim. If the general feedback is bad, the brand has some home work to do.

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4 Content Optimization Rules You Can’t Afford to Miss

4 Content Optimization Rules You Can’t Afford to Miss

Online contents aren’t written for personal consumption. They are published on the web for people to see them. But with millions of contents published every day, there’s no guarantee that the piece you spent so much time and resources to put together will see the light of day. Rather than leaving it to fate, you […]

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4 Ways to Scale Your Content Marketing with Blog Outsourcing

4 Ways to Scale Your Content Marketing with Blog Outsourcing

Content drives conversations in digital marketing. You give prospects something to think of and talk about. A brand that keeps its lips sealed is as good as dead. Consumers will be engrossed with other brands, forgetting its existence.

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4 Ways to Minimize Your Content Marketing Budget Without Compromising Your Standards

4 Ways to Minimize Your Content Marketing Budget Without Compromising Your Standards

With an estimated 50 billion-dollar revenue in 2019, the content marketing industry is lucrative. The reason behind this isn’t farfetched. Businesses are adopting content marketing more than ever. It’s no longer an addendum in marketing strategies, but part of the original plan.

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4 Ways to Know If an Influencer is Truly Influential

4 Ways to Know If an Influencer is Truly Influential

Influencer marketing is a relatively new trend shaping marketing in different ways. Rather than invade consumers’ privacy and compel them to buy through persuasion, it takes a subtler approach of influence.

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How to Outsource Your Content Marketing Without Losing Out

How to Outsource Your Content Marketing Without Losing Out

With opportunities abound in the online marketplace, content marketing is no longer an afterthought. It has become a major activity in business. If you want to compete favorably, you need to constantly put out one form of content or another.

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4 Trends in Hiring Talent for Your Content Marketing

4 Trends in Hiring Talent for Your Content Marketing

Over 4 million blog posts are published everyday on the internet. You have a brand. Putting it out there is in your best interest. Despite the high publishing rate, you have no choice but to add your contents to the already crowded online database.

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5 Ways to Revamp Your Digital Marketing On Instagram

5 Ways to Revamp Your Digital Marketing On Instagram

Instagram has become part of our lives. It’s inarguably one of the coolest social media at the moment. You may choose not to be on it for personal reasons, but that’s not an excuse to not have your brand on the platform with over 1 billion monthly active users.

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5 Facebook Advertising Mistakes Most Marketers Make

5 Facebook Advertising Mistakes Most Marketers Make

Facebook is everywhere. One must be living under a rock to not know the social media giant. If you aren’t on Facebook, you are most likely the odd one in a group. With 2.23 billion active monthly users across the globe, it’s indeed the biggest virtual community in the world.

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How to Choose the Best Digital Marketing Strategy for Your Business

How to Choose the Best Digital Marketing Strategy for Your Business

Digital marketing offers new and exciting opportunities for businesses. Unlike traditional methods that have limited reach, with digital, there’s no limit to how far your marketing campaigns can go.

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