Email: info@effectiveinboundmarketing.com

Author: Chris Odogwu

Millennial Marketing: How to Create Social Media Videos for Your Business

Millennial Marketing: How to Create Social Media Videos for Your Business

The place of content marketing in modern-day business isn’t up for debate. Beyond having good products in stock, you need to create adequate awareness for consumers to know what you are selling, and how well it meets their needs. The bone of contention now is the type of content that converts.

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4 Ways to Sell to the Money-Prudent Millennial

4 Ways to Sell to the Money-Prudent Millennial

Money is a very touchy subject with Millennials. It’s one area where they get the most criticism. The older generations never miss a chance to remind them of how extravagant they are with their finances.

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Does Your Brand Speak the Millennial Language Online?

Does Your Brand Speak the Millennial Language Online?

Communication and thought patterns are two characteristics that place millennials in a world of their own. Born between the 1980s and 1990s, the generation Y kids easily stand out in the society.  

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4 Digital Marketing Strategies to Boost Your Marijuana Business Sales

4 Digital Marketing Strategies to Boost Your Marijuana Business Sales

Digital marketing entails online promotions from you (the brand) to your audience (the consumers). In 2019, the efficacy of digital marketing isn’t up for debate. Marketers are harnessing opportunities abound to increase sales.

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5 Ways to Engage Millennials with Your Content Marketing

5 Ways to Engage Millennials with Your Content Marketing

Majority of Millennials are just coming into their own, settling in their chosen career or business. The independence they longed for is now in their hands. With this independence come the resources to meet their needs. Hence, the millennial market is profitable to marketers especially as they are currently the largest generation.

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4 Effective Strategies for Selling to Millennials Successfully

4 Effective Strategies for Selling to Millennials Successfully

Millennials are always in the news for their unique way of life. Often referred to as the digital generation, the average millennial is drawn to technology in ways that are disturbing to older generations.

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4 Ways to Optimize Your YouTube Video Content

4 Ways to Optimize Your YouTube Video Content

Video is the future of marketing. For decades, written content was the de facto standard for content marketing. With the emergence of inbound marketing, marketers became more engrossed with it, seeking ways for optimization.  Resources were pumped into creating blog posts that were easily discoverable on search engines.

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4 Ways to Widen Your Brand Visibility with Content Distribution

4 Ways to Widen Your Brand Visibility with Content Distribution

Content creation is a common concern amongst marketers. Everyone knows that good content generates traffic and ultimately converts leads. But created content isn’t going to generate anticipated results stuck on your PC.

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How to Use Your Content in Building Social Proof

How to Use Your Content in Building Social Proof

It isn’t totally up to a brand to determine how cool it is. Other people’s opinions matter too. Consumers are interested in what audiences think of brands. Chances of many people being wrong are slim. If the general feedback is bad, the brand has some home work to do.

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4 Content Optimization Rules You Can’t Afford to Miss

4 Content Optimization Rules You Can’t Afford to Miss

Online contents aren’t written for personal consumption. They are published on the web for people to see them. But with millions of contents published every day, there’s no guarantee that the piece you spent so much time and resources to put together will see the light of day. Rather than leaving it to fate, you […]

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